With a little help from my friend Awi

My good friend Awi, sent me some examples of good advertising.
I will post some now here, and save someothers for later.
Hope u like it (does anybody actually read this?)

ReMARKAble

Davidoff in Frankfurt Airport

I found this out while waiting for my connection flight in Frakfurt Airport.
It is a experience marketing game, and if you asked me (yes I tried it) well conceived as the amount of "plays" available is quite remarkable.
Each player had 3 kicks available and depending on the number of goals scored would get a davidoff parfum prize (I guess they were launching a new fragrance).
A good example of some interaction of some marketing tools.

reMARKAble

Profitable vacations

I have been on a trip to central/eastern europe, last week, and managed to capture quite some marketing material with my K750i built in camera (unfortunately I lost the mobile in Budapest, some hungarian cab driver is now vey happy...).
I will therefore be posting regularly on these items I collected, alongside with some material collected on the web.

Nuno